ALBO D'ORO CALCIO GIOVANILE ITALIA
DAL PRIMO POSTO AL DECIMO
JULY - AUGUST 2012
COPERTURA ASSICURATIVA LND
(accordo LND/INA-ASSITALIA dal 01/07/10 al 30/06/13)
ARGOMENTI UTILI
(CRPVA = Comitato Regionale Piemonte Valle d'Aosta)
ALLENATORI: NOTIZIE UTILI
PREMIO DI PREPARAZIONE
MODELLI E MODULI UTILI
PROCEDURE ON-LINE L.N.D.
Sponsorship of associations / sports teams
Dear respondent,
this survey is conducted for the purpose of a research university that wants to analyze the sports sponsorship associations / non-professional teams and clubs. Your answers to the questionnaire will be invaluable for our research and academic research in general, so we would be pleased if you would take a few minutes to answer the following questions.
If you find any difficulty in completing the questionnaire please do not hesitate to contact us at the following address
@ daniela.andreini unibg.it
Thank you for your willingness and Happy Holidays
Daniela Andreini and the research team.
----------------------------------------- --------- ------------------------------
* Required
1) How would you define your role in your association / sports team? *
(Circle one)
I am a player / athlete
I am a relative of one of the players / athletes
I am an employee / director / manager of the association / team
They are one of the sports trainers
I am a fan
2) How often attend competitions / games of your association / sports team? *
(Circle one)
Whenever the team plays / athletes compete
Once a month
When I have time
Never
3) How often visit the website of the association / sports team? *
(Circle one)
All day
Once a week
Once a month
When I have time
Never
4) What are the main activities carried out online on the website of your association / sports team? *
(Can be more than one answer)
Consulting the results of the sports and teams in tournament
Load photos, exchange messages on the community "crazy for sports"
Send e-mail to report events and news of my association / team sports
Stumble as news to friends and acquaintances through facebook, twitter or other social networks
Do not visit the website of my association / team sports
5a) Indicate at least two sponsors of your association / team for each sport, and specify whether it is traditional (sponsors t-shirts, golf or sports equipment) or website (banners, e-mails) *
1, sponsors
*
Traditional Online
*
2 ° sponsors
*
Traditional Online
3 rd sponsors
Traditional Online
4 ° sponsors
Traditional Online
5 ° sponsors
Traditional Online
6 th sponsors
Traditional Online
5b) For any sponsors mentioned above gives a value from 1 to 5 corresponding to the reputation / image that you have regarding any sponsors *
(1 = very low reputation / image, to 5 = very high reputation / image)
1 2 3 4 5
1, quoted sponsors
2 ° sponsors cited
1 2 3 4 5
3 rd sponsors cited
4 ° sponsors cited
5 ° sponsors cited
6 th sponsors cited
6) Please indicate from 1 to 5 what extent you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
It 'important to me to be part of the association / team sports
I like to feel involved in the association / team sports
I feel emotionally involved in the association / team sports
My association / sports team is like one big family
Nothing could change my loyalty to the association / team sports
I feel a great sense of belonging to my association / team sports
7a) With respect to the Traditional association sponsor / team sports (eg mesh, posters, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
Are favorably disposed towards companies that sponsor my association / team
Companies that sponsor my association / team provide quality products and services
My esteem for the companies that sponsor my association / team has improved since they became our sponsors
Companies that sponsor my association / team are leaders in their field
7b) With respect to the sponsors on the website of the association / team sports (eg banners, e-mails, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
Are favorably disposed towards companies that sponsor my association / team
Companies that sponsor my association / team provide quality products and services
My esteem for the companies that sponsor my association / team has improved since they became our sponsors
Companies that sponsor my association / team are leaders in their field
8a) With respect to the Traditional association sponsor / team sports (eg mesh, posters, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
The traditional sponsors are involved in our local community
The sponsors support our traditional sports
The sponsor has the traditional main objective is to leverage its visibility to sell its products / services
Our association / team benefits from the traditional sponsorship
Sponsors benefit all components of the traditional associations / teams
8b) In relation to the sponsors on the website of the association / team sports (eg banners, e-mails, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
The sponsors on the website are involved in our local community
The sponsors on the website support our sport
The sponsor on the website of my team / association's main objective is to leverage its visibility to sell its products / services
Our association / team benefits from the sponsorship on the website
The sponsors on the website benefit all members of the associations / teams
9a) With respect to the Traditional association sponsor / team sports (eg mesh, posters, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
And 'I am likely to purchase products or services of the traditional sponsors of my association / amateur team
I would try one of their products if they were available before during and after a game / race
Definitely will buy short of a traditional sponsors' products
I visited the website of the traditional sponsors of my team to see what products / services offer
I support the purchase of traditional products of the sponsors of my association / team
9b) With respect to the sponsors on the website of the association / team sports (eg banners, e-mails, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
And 'I am likely to purchase products or services of the sponsor on the website of my association / amateur team
I would try one of their products if they were available before during and after a game / race
Definitely will buy short of a sponsors' products that are available on the website of my association / team
I visited the website of the sponsors on the website of my team to see what products / services offer
I support the purchase of sponsors' products on the website of my association / team
10a) With respect to the Traditional association sponsor / team sports (eg mesh, posters, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
Is there a logical connection between the association / team and the sponsor traditional
The traditional image of the sponsor of my association / team are similar
To me it makes sense that the traditional current sponsors support my association / team
The sponsor traditional and my association / team have the same values
10b) With respect to the sponsors on the website of the association / team sports (eg banners, e-mails, etc ...) from 1 to 5 indicate that you agree with these statements *
(1 = strongly disagree, 2 = slightly disagree, 3 = somewhat agree, 4 = agree, 5 = strongly agree)
1 2 3 4 5
Is there a logical connection between the association / team and the sponsor on the website
The image of the sponsor on the website and the image of my association / team are similar
To me it makes sense that the current sponsors on the website support my association / team on the website
The sponsor on the website and my association / team have the same values
11) data: * indicates age and sex
*
Female Male
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GO 27 AUGUST 2011 STOP 13 MAY 2012
COMPROPRIETA'
COS'E' IL CALCIOMERCATO?
cover
index
Chapter 1 THE FIGURE OF THE EXECUTIVE
Chapter 2 THE PROFESSIONALISM 'THE MANAGER
Chapter 3 FISCAL AND FINANCIAL OBLIGATIONS
Chapter 4 SPORTS JUSTICE
Chapter 5 THE MEMBERSHIP
Chapter 6 THE COMMUNICATION
Chapter 7
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